14 Female Designers Put an Innovative Spin on Two of Nike's Classic Silhouettes
What better way to push their "The Force is Female" campaign than by actually hiring female designers to create the shoes? Putting the idea into action, Nike hand picked 14 female design talents from a pool of 1,000 based on their unique skill sets and innovative creative minds to reimagine both the Air Force 1 and Air Jordan silhouettes. After splitting up the designers into separate teams, each group was granted a particular theme (explore, lover, sage, rebel, or jester) assigned by the head of the project, Georgia James. They had two weeks in one of the world's fashion capitals (London) to take their respective theme and roll with it. Let's see how the brilliant artists doctored up the two classic pairs from the '80s.
The Explorers, captured amongst a mint backdrop and styled with leaves, are dressed in leather while given functional additions such as the d-ring hardware and external tongue. Within the Jester iterations, you'll find the Jordan remake in its new zippered-boot form while the AF1 is given a double-stacked rand and misplaced Swoosh emblems. The Rebels are seen breaking glass with corsets lacing at the back of the AF1 and a medial zipper along the Jordans. Keeping it simple and sleek, both Sage models come laceless and completely slip-on-approved. Last but not least, the Lovers completely embody the limitlessness of footwear. Shown atop a fluffy pink carpet, the Air Jordan receives a medial cutout, angled collar and velvet interior whereas the Forces turn into velvet-lined mules. Peep all 10 new deigns below and look to cop through the Nike SNKRS app starting March 1. Want more details from the all-girl project? Click here!
Words: Vanessa Feder