Self proclaimed “real life BFFs” Mayan Toledano and Julia Baylis are celebrating all the things you learned about in school that makes up the construction of a girl; the recipe we heard sung at preschool, with the sugars and the spices and every single thing that’s nice, forgoing all the snips and snails, and puppy dog tails (rightly so, puppies need their tails, and I could have done without any thank you very much).
Our approach to feminism was to create a space that celebrated every definition of what it meant to be a girl.
The way in which Toledano and Baylis are using all these wonderful ingredients is through their creative entity Me and You, an art agency if you will that produces photoshoots, art projects and fashion pieces all under the veil of an extremely feminine aesthetic. But don’t shy away yet if you think all that isn’t your cup of tea. The expression of being a girly girl can, according to the BFFs, be for anyone and everyone. “The hope is that “being a girl” or gender in general can be treated less rigidly, we see celebration of girlhood/girly aesthetic as almost like a performance.” So whether or not you resting-face is that of a pop princess, you’re more than welcome to don a tiara and wave a star-ended stick till kingdom come—through the vessel of Me and You of course.
And while vibrant-yet-soft lookbooks created by their network of talented creatives that features the delicate pieces designed and sold by the duo are its current offerings, Me and You is set to expand further as much more than just an entity, but as a movement. “Our approach to feminism was to create a space that celebrated every definition of what it meant to be a girl.” If all this speaks to your inner Barbie, check out their website here, and click here to read more from the original interview on Hunger magazine.